Online business is basically a beautiful thing. Good products can be sold without any intermediaries. You don’t need to invest in real estate and shop fittings. Everything could be perfect. If it weren’t for the problem of being found and the competition. Because on the web, the threshold for competitorsContinue Reading

With Netflix and Amazon Prime etc., as a customer you think you have the full range to choose from. The only problem is that many good films are lost because the algorithm thinks it knows better what suits us. That’s why there are so many gems that you wouldn’t evenContinue Reading

In the world of online shops, there is no getting around SEO. Unfortunately, many shop owners are not aware of this. They have great products, create wonderful online shops, but unfortunately they are not found by the target group. Purchases do not materialise. We explain why quality of products isContinue Reading

In colloquial language, the expression gold standard means that a certain method remains unsurpassed by all others. Therefore, it clearly illustrates the statement I would like to make here on the topic of “learning in the future”. Due to Covid, conditions have shifted massively. E-learning is displacing traditional learning andContinue Reading

In recent years, Switzerland has become a country where many EU citizens seek their professional and perhaps also their private happiness. No other country in the world, for example, has more Germans emigrating to it than we do. If you saw the emigrants on television, you might think it wasContinue Reading