In the world of online shops, there is no getting around SEO. Unfortunately, many shop owners are not aware of this. They have great products, create wonderful online shops, but unfortunately they are not found by the target group. Purchases do not materialise. We explain why quality of products isContinue Reading

In recent years, Switzerland has become a country where many EU citizens seek their professional and perhaps also their private happiness. No other country in the world, for example, has more Germans emigrating to it than we do. If you saw the emigrants on television, you might think it wasContinue Reading

Entrepreneurs and self-employed people often find their livelihoods hanging by a thread. An incident that causes turnover to fail could lead to the threat of insolvency. The reason for this is that lenders often show no mercy. Those who do not pay their loan instalments on time have a problem.Continue Reading

The wildest stories used to circulate on the internet about people being ripped off by crooks. Fortunately, this is no longer so easy today. Procedures have been introduced where better and better security clearances have been established. With smart devices, it is now common for fingerprints to be checked, facialContinue Reading

My goodness, the speeches some politicians make. It warms the cockles of your heart. How do they manage to get to the point and carry you away like that? Also astonishing: many an underexposed celebrity writes a biography in perfect German. One would hardly have expected that. How can thatContinue Reading

The famous stock market speculator Andre Kostolanyi used to say: “Whoever has money can speculate. Those who don’t have money MUST speculate.” What was he trying to tell us? Probably that people with little money and little income have no choice but to take high risks. They have nothing toContinue Reading