Animals are an immense enrichment to life. During the Corona crisis, it became clear, especially for families, how valuable it is to have a small animal that provides comfort, love and joy in a dreary everyday life. But it was not only the case during the pandemic. Statistics show thatContinue Reading
There used to be a lot of shenanigans on YouTube and money was made from it. Many vicious, sometimes brutal videos were created, but the “blind” algorithm quickly picked them up if they trended well and went viral. It’s bad when advertisers then run spots with them, along the linesContinue Reading
Internet trade is a tough business. There is a great deal of price transparency due to comparison websites. Therefore, we can only admire anyone who sets out to catch customers with their own shop. Be it on Ebay or other portals. Above all, however, there is one important site whereContinue Reading
Every Master’s programme ends with a thesis. It has to be written and should formally comply with the rules of scientific working methods. For many students, it is just an annoying hurdle on the way to their title, which they then use to look for a job. But for cleverContinue Reading
As SEO consultants, we have met many different clients in our working lives. We have noticed that many of them have the wrong understanding of landing pages. They don’t use the potential of this type of content properly. On the contrary, they often even cannibalise their own traffic by postingContinue Reading
Silvio Berlusconi was once an Italian television mogul of the first hour. At a time when it was not yet permitted in Italy to maintain nationwide broadcasting stations for private individuals. With a ruse, however, he created a national corporation. His success can be perfectly applied to SEO. We explainContinue Reading
There is a huge demographic problem in the EU. Since the 1970s, the birth rate in most industrialised countries has been below 2.0, reaching the point where the population no longer reproduced, nor sustained itself, but shrank. This is causing huge problems today.Continue Reading
You have to remember that there is a huge difference between hackers / cyber criminals and the normal IT-savvy user. The latter have a rough idea about IT security. The former think all day about how to break through increasingly complex systems. Now I thought I already knew a littleContinue Reading
There are toy trains that are totally hip in the short term. But everyone knows that this is just a flash in the pan. Just think of the Monchichi figures. Or E.T. the alien, for example. In the 1980s, everyone had them. But at some point they were out. OrContinue Reading
In 1636 there was the so-called tulip crisis in Amsterdam. A traveller had brought this flower back from Turkey and it caused a great stir. Suddenly everyone wanted tulips, and demand was immediately huge. On the stock exchange, tulips and tulip bulbs became an object of speculation. Prices rose toContinue Reading