Google is tightening the noose. Websites that are not made by professionals are finding it increasingly difficult to appear in the rankings. It’s not bad content that’s to blame, but more and more often it’s the technology that throws a spanner in the works. We take a closer look atContinue Reading
Supply and demand – the only true powers that determine everything in a market economy. That they do not always work in favour of ordinary people is evident from the real estate market in Switzerland. Especially in the metropolises, like Basel. Exploding prices and unaffordable rents. That is the stateContinue Reading
Women don’t have it easy with their bodies. Throughout their lives, they are exposed to strong hormonal fluctuations. One of these phases in life is unknown to many. It is the perimenopause. It is the period that begins a few years before the end of the last menstrual period. InContinue Reading
In the current Covid crisis, mental illness and depression are spreading faster and faster. Often their causes are rooted in hopelessness. Characteristic of the condition is a severe narrowing of vision. Those affected have the feeling that they have no options left to act in a meaningful way. In addition,Continue Reading
Currently, reports are piling up about a newly emerged Bitcoin aristocracy. It was people all over the world who invested their money in the digital currency very early on. They multiplied their stake by a huge factor. They certainly got rich. In general, the whole topic of cryptocurrency has becomeContinue Reading
Online business is basically a beautiful thing. Good products can be sold without any intermediaries. You don’t need to invest in real estate and shop fittings. Everything could be perfect. If it weren’t for the problem of being found and the competition. Because on the web, the threshold for competitorsContinue Reading
With Netflix and Amazon Prime etc., as a customer you think you have the full range to choose from. The only problem is that many good films are lost because the algorithm thinks it knows better what suits us. That’s why there are so many gems that you wouldn’t evenContinue Reading
In western industrialised countries, there is a very high rate of employees who become unable to work in the course of their lives. For society, this entails immense expenses. For those affected, it is a disaster in every respect. They not only lose their income. They lose an enormous amountContinue Reading
In the world of online shops, there is no getting around SEO. Unfortunately, many shop owners are not aware of this. They have great products, create wonderful online shops, but unfortunately they are not found by the target group. Purchases do not materialise. We explain why quality of products isContinue Reading
In colloquial language, the expression gold standard means that a certain method remains unsurpassed by all others. Therefore, it clearly illustrates the statement I would like to make here on the topic of “learning in the future”. Due to Covid, conditions have shifted massively. E-learning is displacing traditional learning andContinue Reading