The transformation from an “analogue company” to a digital one is not that easy. It does not only involve the latest hardware and software. The decisive factor for successful digitisation and a digital transformation is the human being. The employee is at the centre of everything. He or she should
Autocad (computer aided design) refers to computer-aided design. It is a programme from the company Autodesk. Autocad is used to model mostly 3-D objects. It is used by engineers, mechanical engineers or architects for the graphical representation of 3-D objects. What other “soft” requirements are there?
Supposedly, the future belongs to digital platforms in the field of marketing. Money is shifting from the classic media to YouTube, Facebook, Instagram and co. There may certainly be some truth in this, because the figures actually prove that a lot is changing. Nevertheless, one must not forget that people
By now it really should have become painfully clear to every citizen that the dream of owning one’s own four walls is becoming unaffordable. Prices have risen dramatically in Germany’s major cities. For families, buying a decent property in a central location is becoming an almost impossible undertaking. That was
It sounds old-fashioned by now, but many businesses work exclusively locally and have no interest whatsoever in operating supra-regionally in any form. Nevertheless, they also have to invest in SEO. Because within a region, they too are sometimes exposed to enormous competition. For them, so-called Local SEO is decisive. It
Supply and demand – the only true powers that determine everything in a market economy. That they do not always work in favour of ordinary people is evident from the real estate market in Switzerland. Especially in the metropolises, like Basel. Exploding prices and unaffordable rents. That is the state
Currently, reports are piling up about a newly emerged Bitcoin aristocracy. It was people all over the world who invested their money in the digital currency very early on. They multiplied their stake by a huge factor. They certainly got rich. In general, the whole topic of cryptocurrency has become